Agenda
See the most up to date agenda for more detailed information on the planned topics and panel sessions.
World Tourism
Communication Forum
Tourism Talks: Connecting People,
Places, and Perspectives
23-25 October 2025 |
Yerevan, Armenia
Event
Open
World Tourism Communication Forum
23
Oct
-
25
2025
Event starts in
--
Days
--
Hours
--
Minutes
--
Seconds
- Yerevan, Armenia
- Registration Open
Armenia will host the World Tourism Communication Forum, a three-day international gathering under the theme "Tourism Talks: Connecting People, Places, and Perspectives (Dialogue for Trust, Inclusion, and Sustainability)."
In today's fast-evolving tourism landscape, communication goes beyond promotion — it is strategy, identity, and trust. The Forum will bring together global leaders, tourism stakeholders, media voices, and communities to explore how storytelling, policies, and partnerships shape the way destinations are perceived and experienced.
Participants can expect inspiring keynotes, thought-provoking panels, and interactive workshops that foster collaboration and fresh ideas. Together, they will address the power and fragility of communication in tourism and share strategies for building more inclusive, sustainable, and confident narratives — with Armenia at the center of this global conversation.
Inspiring Keynotes
Leading voices in tourism communication
Interactive Workshops
Hands-on collaboration and fresh ideas
Global Network
Connect with media voices and communities
Thought-provoking Panels
Strategic narratives and storytelling
Moderators
Gevorg Papoyan
Minister Ministry of Economy of the Republic of Armenia
H.E. Vassilis Maragos
Ambassador Head European Union Delegation to Armenia
Sofía Gutiérrez
Deputy Director Sustainable Tourism and Resilience UN Tourism
Michael Haynes
Strategic Tourism Advisor and International Development Specialist
Pr. Alessandra Priante
President ENIT SpA
Mathew Zein
Founder and Chief Editor Life in Armenia Magazine
Dochka Andreeva
International Sustainable Tourism Consultant
Sergey Stanovkin
Head of BBC Studios Commercial Representative in Eurasia BBC Studios
Nora Mirzoyan
Urban Specialist World Bank
Registration Deadline
17 October 2025
Speakers
Zareh Sinanyan
The High Commissioner for Diaspora Affairs Office of the Prime Minister of the Republic of Armenia
Lusine Gevorgyan
Chairman Tourism Committee of the Ministry of Economy of the Republic of Armenia
Svenja Weyrauch
Project Manager GIZ
Kai Partale
Destination Marketing Management Expert (on Behalf of GIZ)
Melinda Snider
Managing Director Elite Reports for Forbes International Magazines
Gevorg Orbelyan
Director Yerevan History Museum
Elliot Wellsteed-Crook
Chief Operating Officer & Head of Creative Content Wanderlust
Hranush Tsaturyan
Senior Officer Corporate Communication Dubai Municipality, Dubai Government
Artashes Tonoyan
Chief Executive Officer World Trade Center Yerevan CJSC
Angeliki Varela
President Greek National Tourism Organization
Katerina Danekina
Chief Executive Officer Green Rock
Sabrina Żymierska
Executive Director of the Congress and Event Venues GRUPA MTP
Zarmine Zeitountsian
Program Director of the Graduate Certificate in Hospitality and Tourism Management American University of ArmeniaPrevious Event
Explore our 2023 forum
2023 Edition
World Tourism Investment Forum
In Collaboration with UNWTO
September 6-8, 2023
Yerevan, Armenia
Event Highlights
- International ministers & CEOs
- UNWTO & UNCTAD representatives
- Investment & partnership opportunities
A landmark event bringing together tourism ministers, investors, and industry leaders.